7 Questions to make better corporate relationships-taking your sponsorships to the next level!
Interview Transcript: Mazarine Treyz: Hey everybody this is Mazarine Treyz of Wild Woman Fundraising and today I’m very lucky to have with me Bruce Burtch who is a highly respected cross sector partnership and cause marketing expert. Today we’re going to talk about what would it mean to go beyond sponsorship. We’ll talk about how […]
Book Review: Win Win for the Greater Good
What is good about this book? It gives you new ideas for where to research businesses to partner with. For example, many of us know about the Business Journal book of lists. But here are some more places! Hoovers.com LinkedIn.com Chambers of commerce The Giving Guide from the Business Journal or Business times in your […]
Book Review: Fundraising with Businesses by Joe Waters
My friend Joe Waters just came out with a new book, called Fundraising with businesses. What’s it about? Well, if you thought that sponsorship was all a business could do for you, BOY are you in for a surprise! This book talks about ALL of the different ways that businesses can help your nonprofit succeed, […]
Want more donations? The SHAPE of your flyer matters!
Studies have shown that physical cues, presented in the immediate environment of an individual, influence his/her behavior later.
You Deserve A Voice. Voting With Your Dollars is Not Enough
“Branded lifestyles are not merely superficial veneers but have become substitute identities, forms of acquired character that have the potential to go all the way to the core.”
What is a host-beneficiary relationship, and how can you work it for your nonprofit?
So you’re looking into making multiple streams of income for your nonprofit. You’ve got your events going. You’ve got your grants program going. You’ve got your appeal letter out. How ELSE can you make money for your nonprofit? Think about who you can partner with in a host-beneficiary relationship. This could be part of cause […]