Welcome to the Advanced Annual Reports for Fundraising E-Course
- How to gather stories from program staff
- Ways to write a letter from the director that doesn’t suck
- Writing fired up stories about your cause: Talking about programs without putting your donors to sleep
- Donor listings that are meaningful to donors Plus Staff listings that are fun to look at
- Your main message and how to reinforce it
- Stellar calls to action for your annual report
- How to look like you hired a designer, even if you didn’t
- A font creates a feeling
- How can you create a look and feel with typography that encourages donors to trust you?
- Don’t squeeze my margins! Stylesheets and Tilesheets and why you need them
- What kinds of pictures work best for your cause and what kinds of pictures to avoid
- How to make an impact with visual stats
- Financials that dance the story of your nonprofit instead of trudging through the numbers
- PDFs-why use them, and why avoid them?
- Full contact printing! What are the terms you need to know?
- Annual report formats that save you money
- Inspiring examples of creative annual reports
- Online annual report ideas
- Testing for responsive design
- Web fonts and page sizes
- Making the donor the hero of your story
- Conveying how you use money wisely
- Adding trust symbols and donor testimonials
- Alternatives to annual reports for donor retention
Bonus Materials
1.Graphic Design Resources
If you're wondering where to get images, where to find inspiration, or how to make a better infographic, download this PDF.
2.Looking for the slides?
Here you go!
Click here to download the pdf of the slides.
3.Sample Grants Calendar
This spreadsheet can help you keep all of your deadlines, materials and contacts straight! Click here to download.
4.How to create earned income streams
Here are some ideas for how to create earned income streams for your nonprofit. Click here to download.
More Useful Articles about Appeal Letters
Get a peek at the before and after of a student's annual report makeover here.
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