I saw the future of fundraising dinners and…
–> Picture a magical woodland glade, with a path running through it, afternoon sunlight slanting down. –> Now, see black tables set along it, candles and bouquets of flowers on the tables. –> Conjure a tripod of branches with lights strung under it, a portal to walk through! –> Then imagine […]
Is your fundraiser screwing up? What to do
Maybe you’ve been in this situation. You’ve hired a fundraiser. You want to support them to do well. But they aren’t meeting their goals. Or maybe they don’t have goals to meet. You just expect them to raise money without you setting goals. First, how are you managing them? Are you giving them realistic […]
4 things I learned from making an ask this week
This week I did something scary. On Friday afternoon, my friend asked me to make the ask for her first campaign kickoff on Saturday afternoon. At first I wanted to say no. I wanted to say, “Sorry, I can’t do it.” But I couldn’t do that to her. I frantically started to write a draft […]
My pet peeves as a sponsor
If you’re calling for sponsorships in the next few months, and you’re scared, I feel you. I’ve gotten a lot of sponsorships, but I’ve gotten lots of rejections too. It’s scary to get rejected, even if it’s happened before. Even if you prepare yourself for it. That’s why I’d like to confess to you what […]
You Can Save the Corporations
Are you looking for sponsorship for that next event? How altruistic of you! You could be SAVING THE COMPANY. YOU COULD BE SAVING THEIR BRAND. Seriously. You have no idea. According to Edelman’s GoodPurpose study of 2013, consumers will punish a brand that does not actively support a good cause. Here’s how partnering with […]
Book Giveaway: The Sponsorship Seeker’s Toolkit
NOW is an excellent time to start asking for sponsorship. According to Sponsorship.com, the 4th quarter is when most sponsors start allocating their budgets for next year. The 4th quarter is when 43% of sponsors make decisions. That’s RIGHT NOW. This week I’d like to share with you a book that has been a good […]