Changing Your Language, Changing Your Life

Whether you’re working to rescue animals or simply to improve the world, there’s a vocabulary around what you do.

There’s a measure of educating the community in nonprofit, charity and cause related marketing. You tell people what you do, and you tell them why they should care. But have you ever thought about going further, and starting a movement, educating an entire group about the ideas behind what you do?

Isn’t it time we started to talk among ourselves about the ideas that make us get up and go to work every day?

Why does your nonprofit fail to accomplish its mission? 3 reasons.

1. Status Quo Culture A status quo culture, which means nobody striving for more efficient and effective activity. Because their salaries are not tied to actually solving the problem, in any way. Nor are salaries tied to how much money they raise. Nor are salaries tied to any measure of client satisfaction or employee satisfaction. […]

Is your nonprofit stifling you?

Do you come to work with a sigh?

Do you daydream about working at other nonprofits, or getting out of the field entirely?

Do you seem to have lost your motivation?

Do you search for other jobs at work?