I wish I could give you this for Christmas
Let me tell you a story about my family. My family came to visit me in October. We were sitting at a restaurant, and my dad got a waiter to take a picture of all of us. It was sweet. It was heartwarming. And then before I knew it was happening, he posted it on […]
Reading your donor’s body language: 4 hints they might be sending
When you think about body language, there’s so much that goes into it! So many things to notice that we might not even know where to start. What does THIS posture say? Crossed arms, looking to the left, leaning back The donor does not want to talk to you, doesn’t agree with what you’re saying, […]
Should you be worried about your appeal letter?
It’s time to start sending out your appeal. Should you be worried? Well, if you haven’t done the background work to make your letter successful, then YES. You should be worried. What is that background work that makes your letter successful? 80% of your success depends on this
8 ways to get people to read and answer your emails in your fundraising job
Are you sending emails and just feeling like you’re beating your head against the wall? You’re not alone. So many of our fundraising emails go unanswered! WHY? Because maybe the recipient doesn’t know you. Or maybe your subject line sucked. Or maybe the body of the email was really long and not logically set up, […]
10 Tips To Write a Better End-of-Year Nonprofit Appeal
Are you working on your end of year appeal right now? What are you doing? An in-house mailing, acquisition mailing or both? For those of you playing along at home, What’s an in-house mailing? It’s a letter to your current list of donors. What is an acquisition mailing? It’s when you try to get new […]
Getting Your Donor to Give More in Your Year End Appeal
How do you get your donor to upgrade? If you take a page from St. Joseph’s Indian School below, here’s how you get donors to upgrade. You thank them. You show lots of pictures of smiling children, the people they have helped. You give them one or two reply devices You give concrete reasons to […]